Email & SMS marketing
Turn one-time visitors into lifetime patients. We build intelligent, automated retention engines that print revenue while you sleep.
$42:1
Average ROI
For every $1 spent on email marketing, brands see an average return of $42, outperforming all other channels.
98%
Open Rate
SMS marketing guarantees visibility with open rates nearly 5x higher than traditional email campaigns.
30-40%
Revenue from Flows
Healthy e-commerce brands generate over a third of their total revenue from automated lifecycle flows.
Scope of work
- Automated Flow Architecture
- Campaign Strategy & Calendar
- SMS Compliance & Growth
- List Hygiene & Deliverability
- Conversion Copywriting
- A/B Testing
Precision Segmentation
We don't blast lists. We segment users based on purchase behavior, browsing history, and predicted lifetime value (LTV) to ensure the right message hits the right inbox at the exact moment of intent.
The silent revenue engine
Most practices leave money on the table by treating email as a newsletter channel. We treat it as a behavioral trigger system. If a patient views a specific treatment but doesn't book, they receive a tailored sequence answering their objections, not a generic "monthly update."
Direct access protocol.
SMS is the most intimate channel you possess. It requires precision, not spam. We implement "Concierge SMS" strategies—appointment reminders, exclusive flash openings, and personal check-ins—that feel like a text from a friend, not a bot.
Owned audience security
Ad algorithms change. Search rankings fluctuate. Your email and SMS list is the only asset you truly own. We ensure your domains are authenticated (DMARC/SPF/DKIM) and your IP reputation is pristine, so you land in the Primary Inbox, not Promotions.
The Silent Revenue Leak
Invisible to Algorithms
You spend thousands acquiring new patients through Ads and SEO. They visit once, and then you never speak to them again.
Automated Patient Journeys
We build sophisticated, HIPAA-compliant automation infrastructure that delivers the right message to the right patient at the exact moment they are ready to book.
Smart Segmentation
We don't blast everyone. We treat your injectable patients differently than your facial patients, ensuring hyper-relevance.
SMS Concierge
Two-way SMS capabilities that allow you to fill cancellations in minutes with a single broadcast text.
Lifecycle Flows
Automated sequences for Welcome, Post-Treatment Care, Review Requests, and Birthday offers that run whilst you sleep.
Client Retention ecosystem
We don’t just send newsletters; we engineer a scalable patient retention engine. This ensures your practice stays top-of-mind and your appointment book stays full.
Maximize LTV
It costs 5x more to acquire a new patient than to retain an existing one. We focus on increasing the annual value of every patient in your database.
On-Demand Traffic
Have a slow week or a sudden cancellation? Send a targeted SMS blast to your VIP list and fill the slot within hours.
Review Generation
Automated follow-ups that ask happy patients for Google Reviews at the peak of their satisfaction, boosting your local SEO effortlessly.
From Page 3 to #1 in 60 Days. Revenue Up 37%.
Building your retention infrastructure
Audit
Full analysis of current deliverability, open rates, and list health.
Blueprint
Designing the logic map for automated flows based on patient lifecycle.
Build
Copywriting, design, and technical implementation within your ESP.
Scale
Ongoing monthly campaigns and A/B testing to maximize revenue per subscriber.
Owned Media Architects
We move beyond basic newsletters. We treat your email and SMS list as your most valuable asset, creating a compliant, high-converting channel that you own forever.
HIPAA Compliance
We utilize platforms and practices that respect patient privacy and data security, ensuring your marketing is safe and compliant.
Luxury Design
Your emails shouldn't look like generic templates. We design on-brand, aesthetic emails that mirror the quality of your in-clinic experience.
Advanced Integrations
We integrate directly with your EMR/Booking software (Boulevard, Jane, Mindbody) to trigger automations based on real patient activity.
Frequently Asked Questions
I send monthly emails. Why do I need email and text marketing?
Monthly emails don’t capture intent in real time. Email and text automation follow up when patients are most likely to book, reducing no-shows and missed opportunities.
I don’t have an email list. What should I do?
That’s exactly where we start. We build systems that capture emails and phone numbers automatically and turn first-time visitors into long-term patients.
Stop Leaving money on the table
Schedule a strategy session to see how Mavan can automate your patient retention and add 30% to your bottom line.